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Providence Northern California Communication Manager in Santa Rosa, California

Description:

Providence St. Joseph Health is calling a Northern California Communication Manager to our location in Santa Rosa, CA or Napa, CA.

The communication manager is responsible for the successful management and implementation of marketing communication activities in the region. This role manages assigned projects, working collaboratively with other team members and Marketing peers, and drives the execution of marketing communications plans to support the achievement of business goals and objectives. This role also serves as the trusted partner and liaison for assigned business units. This includes attending key region or hospital meetings to ensure strategic execution in support of business unit goals and a constant and trusted presence for the marketing communication focus within the regional Communication function.

The communication manager works directly with other functional teams to develop the strategies and tactics supporting marketing communication plans, and also manages region-specific events, provides content/resource support for communication initiatives, and tracks metrics for assigned programs.

This position requires a good understanding of relevant audiences, channels and principles, including for consumer marketing, advertising, public relations, thought leadership, reputation management, crisis communications, and internal communications. This person needs to prioritize multiple requests, work on diverse tasks simultaneously, and be able to influence decisions by effectively using data and knowledge to advocate for the most effective audience-centric strategies and tactics.

Position Responsibilities

  • Serves as the marketing communication lead for programs and services. Identifies opportunities and responds to needs in a timely manner.

  • Works closely with other members of the Communication team to build marketing communication strategies and plans in support of regional and local market strategy, and to promote and enhance the organization’s reputation.

  • Synthesizes insights from multiple stakeholders and audiences into initiatives that will drive overall success of assigned projects.

  • Executes high-quality tactics to meet business objectives.

  • Delivers on time and within budget.

  • Manages relationships and priorities with key executives and leadership teams.

  • Establishes and maintains strong cross-functional working relationships, and effectively manages and coordinates the activity of multi-functional project teams.

  • Partners with Marketing and Brand on creative design and visual materials development and distribution.

  • Develops and writes internal and external content, marketing collateral, ad copy, blogs, newsletters, and content for other tools and channels that aligns with the organization’s brand voice.

  • Manages the review process between stakeholder groups for marketing communication deliverables.

  • Manages sponsorships and other external partnerships that support strategic marketing communication objectives.

  • Stays abreast of key marketing, communication, and consumer/audience trends, and works with research and media teams as necessary to gain better understanding of audience behavior and the market.

  • Supports crisis communication as a public information officer as needed.

  • Position requires ability to travel occasionally (20%).

Knowledge and Skills

  • Anticipates and takes personal responsibility for customer satisfaction. Consistently goes out of the way to listen, understand and support the needs of others in a sensitive manner.

  • Performs challenging tasks creatively, efficiently and effectively. Anticipates problems and takes mitigating action.

  • Sets challenging objectives, strives for excellence, and works to continually improve personal performance.

  • Demonstrates planning, analytical and project management skills. Strong attention to detail.

  • Proven ability to work independently writing, creating and implementing high-quality communication plans, messaging and copy that meets Providence standards.

  • Demonstrates management skills and ability to effectively build high-quality project teams, and relationships with colleagues, customers, and executive management through positive interactions.

  • Manages multiple projects, schedules, demands, and shifting priorities.

  • Demonstrates ability to assess, understand, adapt, and respond effectively to a constantly changing environment.

  • Actively seeks constructive feedback and remains open and receptive.

  • Anticipates the information needs of others.

Qualifications:

Required qualifications this position include:

  • Bachelor's Degree in Communication, Public Relations, Marketing, Business Administration, or related field

  • 5 years demonstrated management experience in broad-based and successful communication programs

  • Demonstrated experience managing communication programs and business relationships.

  • Demonstrated experience working in highly matrixed and geographically dispersed organizations and teams

  • Demonstrated writing and editing experience. Demonstrated health care experience

  • Deep knowledge of integrated health care and communication practicies

  • Ability to create strong, strategic business relationships with senior executives and board leadership at both the organizational and region/ministry levels

Preferred qualifications for this position include:

  • Master's Degree

  • Communication experience in health care

About the department you will serve:

Providence Shared Services provides a variety of functional and system support services for our Providence family of organizations across Alaska, California, Montana, New Mexico, Oregon, Texas and Washington. We are focused on supporting our Mission by delivering a robust foundation of services and sharing of specialized expertise.

We offer comprehensive, best-in-class benefits to our caregivers. For more information, visit

https://www.providenceiscalling.jobs/rewards-benefits/

Our Mission

As expressions of God’s healing love, witnessed through the ministry of Jesus, we are steadfast in serving all, especially those who are poor and vulnerable.

About Us

Providence is a comprehensive not-for-profit network of hospitals, care centers, health plans, physicians, clinics, home health care and services continuing a more than 100-year tradition of serving the poor and vulnerable. Providence is proud to be an Equal Opportunity Employer. Providence does not discriminate on the basis of race, color, gender, disability, veteran, military status, religion, age, creed, national origin, sexual identity or expression, sexual orientation, marital status, genetic information, or any other basis prohibited by local, state, or federal law.

Schedule: Full-time

Shift: Day

Job Category: Marketing/PR/Communications

Location: California-Santa Rosa

Other Location(s): California-Napa

Req ID: 298463

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